Berdasarkan polling yang dilakukan oleh TopRank online marketing, berikut adalah daftar tools yang digunakan untuk marketing online.
- Blogging (34%, 183 Votes)
- Microblogging (Twitter) (29%, 155 Votes)
- Search engine optimization (28%, 151 Votes)
- Social network participation (Facebook, LinkedIn) (26%, 137 Votes)
- Email marketing (17%, 90 Votes)
- Social media monitoring & outreach (17%, 88 Votes)
- Pay per click (14%, 73 Votes)
- Blogger relations (12%, 64 Votes)
- Video marketing (10%, 51 Votes)
- Social media advertising (7%, 39 Votes)
- Online/digital public relations (7%, 38 Votes)
- Affiliate marketing (7%, 37 Votes)
- Corporate web site (7%, 36 Votes)
- Viral marketing (6%, 34 Votes)
- Free content (eBooks, white papers) (6%, 33 Votes)
- Online communities/forums (6%, 33 Votes)
- Branded microsites (6%, 30 Votes)
- User generated content (5%, 26 Votes)
- Widgets (4%, 23 Votes)
- Link bait content (4%, 21 Votes)
- Webinars (4%, 20 Votes)
- Podcasts (4%, 20 Votes)
- Article marketing (3%, 18 Votes)
- Behavioral targeting/re-targeting (3%, 18 Votes)
- IM/Mobile SMS (2%, 13 Votes)
- Online display ads (2%, 12 Votes)
- Social news / Bookmarking (2%, 12 Votes)
- Online contests, giveaways (2%, 12 Votes)
- Contextual advertising (2%, 11 Votes)
- Sponsorships / Cross branding (2%, 11 Votes)
- Rich media apps/demos (Flash) (2%, 9 Votes)
- Mobile ads (2%, 9 Votes)
- Blog advertising (2%, 8 Votes)
- Freemium services/tools (2%, 8 Votes)
- eCommerce feeds & Comparison shopping (1%, 6 Votes)
- Advertorial (AdFusion) (1%, 6 Votes)
- Teleconferences (1%, 5 Votes)
- Buy web sites and retool (1%, 4 Votes)
- Advergames (1%, 4 Votes)
- RSS advertising (1%, 3 Votes)
- Virtual worlds (Second Life) (1%, 3 Votes)
- Virtual tradeshows (0%, 2 Votes)
- Rich media avatars (0%, 1 Votes)
- Paid reviews (0%, 1 Votes)
- No holds barred spam (0%, 1 Votes)
Total Voters: 532
Tags: taktik marketing
